國際貿易中的跨文化交流--英語畢業(yè)論文


頁數(shù)：8 字數(shù)：3025

On Cross-culture Communication of International Business
國際貿易中的跨文化交流

【Abstract】：Starting from the concept of cross-culture communication and following Gudykunst’s and Sarbargh’s theoretical framework, this article discusses the communication essence and analyzes the predictability of cross-culture communication in international business actives , on the basis of comparing Chinese culture and American Culture.


[摘要]:本論文依照Gudykunst和Sarbargh的理論模式從跨文化交流談起，在對比中西方文化的基礎之上，系統(tǒng)的闡述了交流的本質并分析了在國際貿易活動中的多元文化交流。

【Key words】:international business ;economy; cross-culture communication; communication essence ; predictability