新鄉(xiāng)市民營(yíng)企業(yè)文化現(xiàn)狀與分析



 


摘  要


　　　企業(yè)文化是一個(gè)企業(yè)全體成員所接受的價(jià)值體系，包括思維方式、行為規(guī)范、心里預(yù)測(cè)和基本信念。它是一個(gè)企業(yè)區(qū)別于其他企業(yè)的特色。

　　　企業(yè)文化建設(shè)對(duì)企業(yè)核心競(jìng)爭(zhēng)力的提升、對(duì)我國(guó)經(jīng)濟(jì)的穩(wěn)定發(fā)展具有重要意義。企業(yè)文化決定了企業(yè)的價(jià)值取向和立足點(diǎn)，保障了核心競(jìng)爭(zhēng)力的生成和連續(xù)性，同時(shí)企業(yè)文化也增強(qiáng)了核心競(jìng)爭(zhēng)力的相對(duì)穩(wěn)定性和不可模仿性。

　　　民營(yíng)企業(yè)自中國(guó)改革開放以來，到現(xiàn)在已成為中國(guó)經(jīng)濟(jì)發(fā)展的一支重要推動(dòng)力量，而多數(shù)民營(yíng)企業(yè)的文化建設(shè)滯后于企業(yè)的發(fā)展。因此，進(jìn)行民營(yíng)企業(yè)文化現(xiàn)狀分析與探究是有必要的。新鄉(xiāng)市民營(yíng)企業(yè)在改革開放后也取得了長(zhǎng)足的發(fā)展，在全國(guó)的民營(yíng)企業(yè)中有一定的代表性，對(duì)新鄉(xiāng)市民營(yíng)企業(yè)的調(diào)查與分析希望可以得出一些有指導(dǎo)性的建議和方法。

　　　強(qiáng)勢(shì)文化，創(chuàng)造強(qiáng)者，弱勢(shì)文化，創(chuàng)造弱者，在當(dāng)今社會(huì)和未來，只有建立起有特色的、與時(shí)俱進(jìn)的企業(yè)文化，只有那些建立起以優(yōu)秀企業(yè)文化為依托的企業(yè)才能取得長(zhǎng)期的競(jìng)爭(zhēng)優(yōu)勢(shì)。所以說，企業(yè)文化對(duì)一個(gè)企業(yè)來說，不是可有可無，而是不可或缺。當(dāng)一個(gè)企業(yè)的創(chuàng)始人或首任領(lǐng)導(dǎo)者不在的時(shí)候，只有擁有卓越企業(yè)文化的企業(yè)才腀@中姆⒄褂虢健�

　　　

關(guān)鍵詞：民營(yíng)企業(yè)；企業(yè)文化；競(jìng)爭(zhēng)力


 


 


 


 


 


 


Abstract


　　　Enterprise culture is a value system which is accepted by all the members of an enterprise, including mode of thinking and code of conduct, psychological prediction and the basic belief. It is a feature which make an enterprise is different from other enterprises' characteristics.

　　　The construction of enterprise culture is significant to improving the enterprise core competitiveness and keeping the steady development of Chinese economy. Enterprise culture determines the value orientation and foothold of an enterprise, to  guarantee the generation and continuity of the enterprise core competitiveness. At the same time, enterprise culture also enhance the relative stability and an inimitability of the core competitiveness.

　　　Private enterprises has become one of most important driving force of Chinese economic development since China government performed reforming and opening-up. But most of culture construction of private enterprises lags enterprise development,to make an analysis and investigation of private enterprises culture is necessary. The  private enterprises of Xinxiang city have make remarkable development after China reform and opening-up, and these private enterprise are representative in our country. Making a investigation and analysis of Xinxiang city to draw some helpful and guiding recommendations and methods.

　　　Strong culture, create the strong, weak culture, create the weak. In today's society and future, only establish distinctive, advancing with the time's enterprise culture, only such excellent enterprise culture is established by the enterprise can make an enterprise obtain a long-term competitive advantage. So, enterprise culture to an enterprise, it is not optional - it is indispensable. When an enterprise's founders or first leader is gone, only the enterprises who have outstanding enterprise culture can make always development and progress.


Key words：Private enterprise；Enterprise culture；competitiveness




目    錄


一、緒  論 1

（一）研究的目的和意義 1

1、研究目的 1

2、研究意義 1

（二）研究的現(xiàn)狀 1

1、國(guó)外現(xiàn)狀 1

2、國(guó)內(nèi)現(xiàn)狀 2

（三）研究思路與方法 2

1、研究思路 2

2、研究方法 2

（四）研究對(duì)象 3

1、民營(yíng)企業(yè) 3

2、企業(yè)文化 3

二、新鄉(xiāng)市企業(yè)文化現(xiàn)狀及存在的問題 4

（一）新鄉(xiāng)市企業(yè)文化現(xiàn)狀 4

1、樣本分布 4

2、對(duì)企業(yè)文化及企業(yè)文化建設(shè)的基本認(rèn)知和理解 6

3、企業(yè)文化建設(shè)和管理現(xiàn)狀 6

（二）新鄉(xiāng)市企業(yè)文化現(xiàn)狀中存在的問題 8

1、企業(yè)文化建設(shè)不夠深入，只是停留在表面上 8

2、沒有具體的企業(yè)文化職能部門，企業(yè)文化角色定位模糊 8

3、企業(yè)文化滯后于企業(yè)的發(fā)展 9

4、企業(yè)文化建設(shè)中，缺少對(duì)員工的關(guān)懷 9

三、新鄉(xiāng)市企業(yè)文化發(fā)展對(duì)策 9

（一）企業(yè)應(yīng)發(fā)掘企業(yè)文化的作用，將企業(yè)文化建設(shè)具體推進(jìn)落實(shí) 10

（二）設(shè)立具體的企業(yè)文化部門，有統(tǒng)籌性的進(jìn)行企業(yè)文化建設(shè)與管理 10

（三）明確企業(yè)文化的角色定位 10

（四）用戰(zhàn)略眼光來看待企業(yè)文化建設(shè) 11

（五）擯棄家族式企業(yè)文化 11

（六）樹立“以人為本”的核心思想，體現(xiàn)人文關(guān)懷 11

四、結(jié)語 12

參考文獻(xiàn) 13

致    謝 14

附錄1 I

附錄2 III